Joy Hoover

Joy Hoover is a Democratic candidate for the U.S. House, representing Nevada's 1st Congressional District in 2026. An entrepreneur, small business owner, mom, and safety advocate based in Las Vegas, Hoover founded The Cupcake Girls, a nonprofit supporting the sex industry and working to empower consensual sex workers while fighting trafficking. She also created Esōes Cosmetics, a beauty brand featuring "smart lipsticks" enabled to dial 911 in a crisis. Hoover’s campaign is built on integrity and a desire for dignity and opportunity for all. She pledges to advocate for survivor-centered services and policies that prioritize community needs over corporate interests.